Shopper journey always has been most important to a physical retail store owner. Store layout is been changed by retailer every few months. These decisions of layout changes right now […]
Make more profits with Customer Notifier
One of the wide-cited advantage of online stores over retail stores is that business owners can receive user activity notifications either via a text message or via email. Applications can […]
How to Win Big with In-Store Targeting
Have you wondered why a couple of online-only retailers like the giant Amazon are setting up their own-branded physical stores? Retail stores are still relevant in today’s business. Retail store […]
Importance of Shopper Analytics for a Retail Store
Shopper analytics also referred to as shopper insights is a market research that focuses on the examining the experiences and behaviors of customers in retail stores. It assists retailers understand […]
Why a Unique Shopper Profile is Important for Your Retail Store
Think about your retail store. How well can you track the behavior of your customers using their gender and age? Do you change the displays of your windows to maximize […]
Engage shoppers with Enticing Store Paths
Creating store paths for customers is one of the most important decisions that retailers should carefully consider. Store paths are the paths that customers take as they navigate the retail […]
How to Use Heatmaps to Increase Conversion Rates
Heatmap technology helps retailers to get key data on customers’ prospective purchases and actual purchases. The technology keeps track of the items that customer like when they visit a retail […]
Understanding Dwell Time in Retail
Customer experience is always important in the retail industry. Driving customer satisfaction and increasing store profitability is now crucial. Improving dwell time and customer satisfaction will push more products into […]
How Footfall Analytics benefit Retail Stores
Although e-commerce seems to take the world by storm, retail stores still account for more than 90% of all retail sales. This means several people are walking into retail outlets […]
